Aftown is a beautiful Ghanaian initiative: an online music listening platform that promotes African music and is adapted to the African market. The goals of the Aftownmusic platform are to support artists from the continent and make their music accessible to fans.
Telling the story of Africa. Making Africa. Promoting Africa. For Africans and by Africans. To showcase African music in its plurality on the web. These are the wishes of Aftown.
The best-known streaming platforms are not designed for the specificity of the African ecosystem where music is however omnipresent and the scene prolific. On the continent the internet access is often expensive and its quality is not always optimal. Moreover, in cities as well as in the countryside, credit cards or PayPal are far from being the most popular methods of payment.
In response to this observation, and backed by its experience in distribution and support for artists, Technation Ghana, TIC Ghana and the BBnZ Live label are launched the Aftown streaming platform in June 2017.
Aftown is an online music listening and downloading service.
The platform offers exclusively African music, labeled or independent artists: afrobeats, pop, gospel, house, high life, reggae … Aftown reveals and promotes talents beyond the few mainstream artists featured on traditional platforms.
Artists can sell their music on the marketplace and Aftown even offers workshops to help them make the most of it.
In addition, it is committed to remunerating artists as fairly as possible and makes their income available immediately.
This is a real development in a context where piracy is the law. Aftown contributes to the education of fans by inviting them to support the artists and to invest so that they can make a living from their art.
With free and premium services, Aftown allows fans to get the music they want faster and discover new songs.
Users can pay with the mobile money system, using their phone credit, which is widely used on the continent.
The platform also strives to minimize data consumption, a key factor in a territory where the Internet is one of the most expensive in the world and rural areas are poorly connected.
We can only applaud this initiative made in Africa, which offers a unique service. And the Aftown team is ambitious with plans to expand into Nigeria and Senegal. Remaining African and developing more content, especially videos… To be continued!
Discover all of Aftown’s services and listen to music from the continent here